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Corporate Id
Our Logo
The logo for Edu Trend will feature a depiction of an oak tree to symbolize strength, growth, and knowledge. The color scheme will incorporate the following colors:
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Orange: #f15a24
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Navy Blue: #003e60
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Gray: #3e4a4d
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White: #fdfdfd
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Typeface
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The chosen typeface for all corporate identity materials is Rockwell Nova Light. This font should be used consistently across all media to maintain brand integrity.
Corporate Identity Guidelines
1. Logo Usage
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Primary Logo: The primary logo should feature the oak tree with the company name "Edu Trend" written in Rockwell Nova Light. The colors used should primarily be navy blue and orange.
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Monochrome Logo: In cases where color printing is not feasible, a monochrome version of the logo in gray (#3e4a4d) should be used.
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Clear Space: Maintain a clear space around the logo equivalent to the height of the "E" in "Edu Trend" to ensure visibility and impact.
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2. Color Palette
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Primary Colors:
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Orange: #f15a24
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Navy Blue: #003e60
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Secondary Colors:
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Gray: #3e4a4d
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White: #fdfdfd
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These colors should be used in all marketing materials, presentations, and digital content to maintain a cohesive and professional appearance.
Key Objectives of Our Mission
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Innovate in Education: Constantly develop and implement new technologies and teaching methods that enhance the learning experience.
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Promote Accessibility: Ensure that all students have access to quality education by removing barriers and providing inclusive solutions.
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Enhance Learning Quality: Deliver superior educational materials and tools that enrich the learning process and improve outcomes.
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Support Educators: Provide teachers with the resources, training, and support they need to effectively educate and inspire their students.
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Foster Collaboration: Build a community of educators, students, and technology experts who work together to solve educational challenges and share best practices.
At EduTrend, we believe that education is the foundation for a better future. Our mission is to equip every learner with the skills and knowledge they need to succeed in an ever-changing world. Through innovation, accessibility, and collaboration, we are shaping the future of education today.
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